Crystal Rose-Fricker Honored with the Breeders Cup Award from the TBA Crystal Rose-Fricker, President of Pure Seed and Pure-Seed Testing, has been recognized as the 14th recipient of the Breeders Cup Award by the Turfgrass Breeders Association (TBA), marking a significant achievement in turfgrass science. This rare and distinguished honor celebrates both the breeder and the cultivar, recognizing originality and excellence in turfgrass innovation. The award specifically highlights Fricker’s...

Darcy’s career with Turf Seed and Pure Seed spans more than 45 years and nearly every chapter of the company’s history. Beginning as an assistant during a high school after work program, she grew alongside the business through decades of change, from early growth years to global expansion, market transitions, and serving an evolving business. Known for her clarity, integrity, and deep knowledge of the seed trade and regulatory landscape, Darcy provided steady leadership through every phase....

EIGCA Features A Game-Changing Turfgrass Breakthrough in their Latest Newsletter Atlas Turf International and EIGCA Silver Partner Pure Seed have introduced a major advancement in golf course turf management: STRATIS with ACCe Technology, the world's first herbicide-resistant seeded seashore paspalum. This innovation offers superior control over invasive bermudagrass and other contaminants, while maintaining the integrity of the playing surface. For golf architects and course managers,...